Iberostar’s founder Miguel Fluxà named 2023 Forbes best CEO in Spain

Miguel Fluxà Rosselló, founder and chairman of Spanish hotel and resort group, Iberostar, has been named as Forbes‘ Best CEO of 2023 in Spain.

The prestigious recognition spotlights Mr. Fluxà’s exceptional leadership and legacy in growing Iberostar Group into a global hospitality brand with an unwavering commitment to the wellbeing of the environment.

What Fluxà Rosselló offers Iberostar

“It is an honor to receive this recognition from Forbes Spain. We are a family company with strong values that have helped us shape Iberostar’s corporate culture based on quality and long-term sustainability,” said Fluxà Rosselló.

“This recognition is a testament to the dedication of so many collaborators and professionals who have accompanied us throughout all these years and to the more than 30,000 people who today share our vision and passion for this industry.”

Miguel Fluxà Rosselló
Miguel Fluxà Rosselló, founder and chairman at Iberostar

Under Mr. Fluxà’s leadership, Iberostar has become a pioneer in responsible tourism.

Through a framework that focuses on people as the lifeblood of the business, and on the oceans through its Wave of Change movement, Iberostar has become an international leader with an extraordinary track record of sustainable practices.

Iberostar’s net zero target

In 2020, Iberostar presented its 2030 Agenda, focused on eliminating waste, sourcing responsible seafood, neutralizing carbon emissions, and improving the health of the ecosystems surrounding its hotels.

One of Iberostar’s main commitments is reaching carbon neutrality by 2030, 20 years ahead of the industry’s global target.

Iberostar’s growth under Fluxà

Fluxà’s vision has also led to significant growth for Iberostar. Starting in 1973, creating the first Spanish tour operator, Iberojet, along with creating Sunworld, in 1991, the first tour operator with Spanish capital in England.

iberostar pool side

This year, the company celebrates 40 years since the brand was launched in 1983 with seven hotels in Majorca – today, Iberostar has over 100 properties in 16 countries, with expansion plans in new markets all over the world.

Furthermore, in November 2022, Iberostar signed a long–term commercial alliance with InterContinental Hotels Group PLC (IHG), where Iberostar retains 100% ownership of its company, but is also part of IHG’s system under the Iberostar Beachfront Resorts brand, becoming the 18th brand for IHG.

Forbes’ Best CEO award is one of the most prestigious recognitions in the business world, with previous winners including Amazon‘s CEO, Jeff Bezos, and Microsoft‘s CEO, Satya Nadella.

The recognition, which is awarded by Forbes’ publications, is based on a range of factors, including financial performance, leadership style, and impact on industry and society.